SITUATIONAL THEORY OF PUBLICS - ResearchGate James E Grunig of the University of Maryland developed the situational theory of publics to put meaning into the term public, which is one of the two key words in the phrase public
Toward a tent-driven model of organizations: Stakeholders, permeability . . . Using insights from stakeholder theory, essential contract theory, and intersectionality, we provide a new definition of the organization and 14 propositions about the nature of organizations This definition is explained with a metaphor of an organization as a tent
Public Relations in Africa’s Public Sector: A Crisis Situational . . . We reviewed existing literature on public relations in sub-Saharan Africa’s public sector and the findings suggest that offline and digital media have played significant roles in Africa’s public relations over the past decades, especially during the COVID-19 pandemic
(PDF) PUBLIC RELATIONS AND RELATIONSHIP MANAGEMENT THEORY . . . Findings reveal citizens perceive the City Hall as somewhat selfish, expecting reciprocal engagement The research contributes to public relations literature by applying a six-dimensional scale to assess organizational relationships
Relationship Management Theory - The Comm Spot Relationship Management Theory has become foundational in strategic communication, public relations, and stakeholder management It informs how organizations engage audiences across sectors—from corporations and nonprofits to government and higher education
#6PR Theories (pdf) - CliffsNotes PR theories offer a conceptual framework to explain how messages are created, delivered, interpreted, and acted upon They also provide guidance on how to manage stakeholder relationships, respond during crises, and shape public perception in ethical and sustainable ways